Search Engine Optimization is one of the most important digital marketing (SEO, Social Media Marketing (SMO), (PPC) Google & Facebook Ads) activities that any Company can engage in. It is defined as the central function that must be performed continually on every commercial website. It is also the backbone of all other digital marketing activities such as social media optimization and pay-per-click ad campaigns.
Naturally, when you want quality SEO work done on your website, you cannot choose any Freelancers out of the blue. If you are not familiar with the factors that influence these domains, we can help you out. Read through the following list of the most important factors to consider when you are looking for a reliable SEO Expert in Delhi, India.
Essentials for Selecting the Best Freelance SEO Expert in India:
- Online Ranking
When you are looking to get SEO services in Delhi, you need to make sure that the Company or Freelancer you approach is good. The first thing to do for this is to go online and search for the best ones. Obviously, any Company/Freelancers that are not able to rank its own website on the first page cannot help your Freelancers website. So, go online, do a search and make a list of the top 3, 5 or 7 companies that appear in the results.
- Type of SEO
SEO activities vary a lot by the target market and the scope of the Company. Obviously, a website for a local service like auto repair will have different SEO needs than any eCommerce portal which can potentially have a limitless outreach. So, you need to decide where you want your SEO to be focused and then check if the companies you have shortlisted offer this service. This should narrow your list down further and give you a better-concentrated set.
- SEO Quality
SEO quality for any Company/Freelancer is based on how quickly they have helped their previous clients increase their Google rankings. In SEO, reputation does not matter as much as actual work quality. To check if the Digital Marketing experts have a good handle on the SEO activities in your industry niche, check to see if they have served any Company similar to yours. If they have, ask them how their performance was. But don’t take it as the definitive answer. You can also ask the client about the Company you are looking at to get a clear picture.
- Industry Specialization
Some New Delhi SEO companies have specialized staff for specific industries. They may also be completely focused on one industry, in these cases; it is a good idea to examine their work quality. Ideally, they should be able to give you a basic SEO plan based on their current knowledge. This will tell you that you can trust them with your SEO. The SEO plan should also sync in with other digital marketing activities.
- Other Services
SEO is very important for success. But it is not the only thing. The most effective online marketing happens when various aspects of digital enterprising come together. So, you will need SMO, PPC, and probably some web development services as well to really make your business stand apart. Check if the Company/Freelancer you are looking at can offer any or all of these. Then you might get a discount and save some money while also getting the services you need.